Most practices tend to use a ‘copy cat’ approach when it comes to marketing. (They typically look at what their competitor down the street is doing and then do the same thing)
But that strategy leads to unpredictable results because you are not showing up as a truly unique, different option to potential patients. You’re just a commodity.
So how do you stand out?
That’s what we’re talking about on this episode with Regan Robertson. Specifically, we dive into:
- 3 Levels of Authentic Marketing
- How to Uncover the Story Your Practice is Telling
- Creating an Unforgettable Experience (even as an introvert!)
Grab a pen and let’s get started!
******
About Regan Robertson
Regan Robertson is President & CMO of Productive Dentist Academy. A certified Business Made Simple coach, Storybrand guide, and color consultant, Regan is passionate about weaving clarity through the total patient experience for an unparalleled patient experience.
#dentalmarketing
