How important is real estate as a practice owner? It’s kind of a big deal…as in could save you (or cost you) an extra $100K on your next lease. That’s what I learned from my conversation with Colin Carr, healthcare real estate...
We’ve all seen it. The doctor who feels like he’s chained to his chair, year after year. Instead of running his practice, the practice is running him.That’s what we’re talking about in this episode: setting up your practice...
Today I’m joined by Paul Lowry, co-founder of Dental Menu, who’s vision of an in-house membership plan is like nothing you’ve ever seen. Paul shares the many pitfalls of traditional in-house membership plans, such as: Not...
Why is nobody commenting on my Facebook or Instagram posts?How come I’m not seeing any engagement?How do I get more people to follow me or like my page?Ahhh….social media. You know that you need to be on there but can’t quite...
The holidays are here! What is your holiday marketing plan?Join me and guest, Lorie Streeter, as we discuss a variety of different marketing strategies for this upcoming season. A few key points that stuck out to me: Bridge the gap of isolation...
It was a little over 6 months ago now that Covid really started rearing its ugly head in dental practices. And now, we are seeing the ‘Covid Cliff’ – a major dip into the hygiene column. In today’s episode, Cory Pinegar...
Video content is one of (if not THE) most engaging form of content right now in social media. Facebook, Instagram, Pinterest, Twitter, and even LinkedIn are all pivoting towards video as the format of choice. In this episode, I dive into 5...
How effective are branded products? Are all those pens, hand sanitizer bottles, and calendars really working for you? That is the question we tackle in this episode, with special guests Ali Mardanlou and Jeff Glauser of Interstate Specialties...
Imagine if you were able to finally figure out the riddle of recall in your practice?If you could solve that mystery and start inactivating 30-40% of your inactive patients…patients that you’ve already invested time and money to acquire...
When it comes to marketing your practice, there is one person who can provide invaluable insights…your office manager. (perfect timing since September is Office Manager Appreciation Month!)With one ‘foot’ on the practice...