What are people saying about your business online? This is the heart of today’s episode- managing your online reputation. Avalon Hartman joins me on the show to break down the best way to approach your business perception and...
Do you have a true and tried system for managing your practice? Or do you feel like you are just trying to make it through the end of the month with your head still on straight and enough money in the account to cover overhead? That’s exactly...
Why is nobody commenting on my Facebook or Instagram posts?How come I’m not seeing any engagement?How do I get more people to follow me or like my page?Ahhh….social media. You know that you need to be on there but can’t quite...
The holidays are here! What is your holiday marketing plan?Join me and guest, Lorie Streeter, as we discuss a variety of different marketing strategies for this upcoming season. A few key points that stuck out to me: Bridge the gap of isolation...
How effective are branded products? Are all those pens, hand sanitizer bottles, and calendars really working for you? That is the question we tackle in this episode, with special guests Ali Mardanlou and Jeff Glauser of Interstate Specialties...
Imagine if you were able to finally figure out the riddle of recall in your practice?If you could solve that mystery and start inactivating 30-40% of your inactive patients…patients that you’ve already invested time and money to acquire...
In this episode, I’m joined by Marc Hansen, Director of Enterprise Marketing for Podium, to break down various ways to innovate your practice and serve your patients at a higher level. Specifically, we look at: How your practicing is now...
Ever been trolled by someone on your Instagram page before? Out of nowhere there’s a “patient” who lambastes you on social media for a lousy experience…even though you have no record of them coming in. Recently, Instagram...
Wading through the murky waters of Search Engine Optimization (SEO) can be challenging to say the least, especially when you are dentist trying to compete against dozens of other dentists within the same geographic region.Enter John Vuong, Founder...
Patients love, and tend to be more loyal to, practices whose values align with their own. (This is true with all industries, by the way) Cause marketing is a way to demonstrate your company values to patients in a way that can be both...